Television Cul-de-Sac Mystery: Why Was Reality Show Killed?
By JACQUES STEINBERG
January 21, 2006
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AUSTIN, Tex. – A year ago, Stephen Wright and his partner, John Wright, embarked on a sociology experiment that only a reality show producer could concoct: theirs was one of seven families competing to persuade the residents of a cul-de-sac here to award them a red-brick McMansion purchased on their behalf by the ABC television network.
The unscripted series, “Welcome to the Neighborhood,” was heavily promoted and scheduled to appear in a summer time slot usually occupied by “Desperate Housewives.” Stephen Wright, 51, who was already living in a nice house a few miles away with his partner and adopted son, said he participated primarily for one reason: to show tens of millions of prime-time viewers that a real gay family might, over the course of six episodes, charm a neighborhood whose residents overwhelmingly identified themselves as white, Christian and Republican.
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